Posts Tagged ‘exhibiting’

Three Ways to Turn Your Giveaways into Real Takeaways

Tue, Nov 28, 2017

With the busy fall trade show season nearly complete for many of our clients, we wanted to take a moment to share some best practices when it comes to promotional products given out at trade shows. Giveaways like pastries have been used for years to draw attention, foster goodwill, and spark meaningful conversations with potential clients and customers. (If you’ve been swayed by swag and found a profitable solution for your company, we’ve got some tips on how to get your team onboard for the change.)

Everybody likes free stuff — some even plan their trips around snagging swag — but many promotional products are given out freely and without qualification.

A Fun and Innovative Way to Drive Trade Show Booth Traffic

Mon, Dec 5, 2016

There are a lot of ways exhibitors can drive engagement at their booth – but today, I wanted to share a genius idea I saw at LEND360 at their event in Chicago earlier this year.

As I was walking through the exhibit hall, I noticed that one of the exhibitors, DSi (Dragnet Solutions, Inc.) always had a line of people “waiting” outside their  booth. When I went to check in and see what they were offering (a free puppy perhaps), I realized that it was better than a free puppy. They had something far more engaging. caricature